Digital marketing connects your business with your target audience wherever they are spending their time online. Digital marketing can be broken down into different digital marketing channels, such as websites, SEO, Google Ads, Facebook Ads, email marketing, social media marketing & content marketing just to list a few.

This is a ‘how long is a piece of string’ question. No question dodging or sales talk. Put simply, each business has their own unique set of goals and objectives. From a top-level business perspective, down to sales, marketing and growth, your digital marketing activities should be aligned with achieving your businesses’ overall strategic objectives.