Reef Ecologic is a partnership between Dr Adam Smith and Dr Paul Marshall and aims to work collaboratively with great people to improve the outlook for coral reef biodiversity, coastal communities and marine enterprises through innovation, solution oriented science and partnerships GOLDEN RULES - We will work with people and projects that can achieve a net environmental benefit We will provide the best available science and ethical, robust options and recommendations We will share our knowledge and make the journey with you We recognise that people are the most important factor in partnerships, decisions and outcomes We will strive for excellence in processes, outcomes and joint awards We will be professional and reliable and agree on scope, time, quality and cost Our business culture will embrace the fish philosophy. VISION improving the outlook for coral reef biodiversity, coastal communities and marine enterprises through innovation, solution-oriented science and partnerships.